Remember when you were still a kid living at home and you had just moved to a new neighborhood? You might have heard your parents talk about what the people next door did for a living, what their hobbies were, and that they sure were nice people. These and other details are very important to the community you call home.
What about a virtual community? With the advent of social media and specialty niche community websites, friendships are created online and your online persona becomes your real-life persona that happens to live online.
This is one of the many reasons having a personal bio is very important. A personal bio is a living and breathing document, containing facts, achievements — and the most important ingredient — your essence.
Every person in this world is interesting, whether he or she knows it or not. Most people are too humble and don’t see what a good bio writer sees. This is the main reason most people find difficulty in writing their own bios.
To prove this point, imagine you are at a party and you see a person standing by him or herself. You go up to them and start a conversation. Aren’t you interested in what they are all about? This is exactly what a personal bio does.
Personal bios give the reader a quick rundown of your achievements, hobbies, goals, and what you are currently doing. A personal bio is not a resume; it may contain some information from your resume, but the main purpose of the personal bio is for the reader to get a chance to learn who you are, very much like you would a new co-worker, neighbor or that person you met at that party. A personal bio describes a person’s essence, which is the magic ingredient that can’t be duplicated; your essence is as unique as your fingerprint.
There are many needs for a personal bio. Maybe your boss is requesting one for the company’s website, or you need a short bio for your social media account (Twitter, Facebook, Instagram). Maybe you’re an emerging author and need a bio for a book you’ve written, or you’re an actor updating your IMDB site. Regardless of the need, having a well-written personal bio is an important tool for your marketing arsenal!
WeWriteBios.com is inspiration and brainchild of Endrea Kosven, founder and CEO of EDK and Company. With over 15 years as a PR and marketing professional in Los Angeles, she helps her clients succeed in their professional branding and marketing efforts.
We are a professional copywriting agency helping our clients maintain their brands through polished, creative content. Our services include professional bios, press kit development, company profiles, press releases, and more!